Throughout my life, I have enjoyed finding innovative ways to put a fun twist on my day-to-day routines. This led to the creation of my personal brand & photography business, where I specialized in paleo-based recipe creation and food photography for health & wellness brands. During this time, I had the opportunity to partner with several brands, driving impressive reach.

Since then, I have shifted my focus to social media management & marketing projects in the health & wellness industry, while also broadening my clientele and expertise to small businesses in the Hunter Valley, Australia.

My adventurous life and work experience have created a unique portfolio of expertise. Growing up in the US and moving to Australia has allowed me to gain a powerful understanding of the inner workings of major social media platforms, specifically Instagram, and how to leverage algorithms and collaborative relationships to grow a business in both the US and Australia.

Through my experience, I have developed many relationships with like-minded brands and influencers, specifically in the health & wellness industry. With ample networking and community management experience, I love developing and maintaining the strong relationships between brands and influencers, as well as brands with other like-minded brands.

My excitement for social media marketing, specifically in the health & wellness space, runs deep. My passion has led to an admittedly nerdy interest in staying up-to-date and experimenting with new marketing trends and features as they become integrated into the social media world.

I love setting ambitious goals in all aspects of my life and creating a strategic plan to reach them. Whether you are looking for one-time help to lay the foundations, or ongoing management of your socials with a carefully crafted strategy, I am here to help!